Frequently Asked Questions
What type of business consultancy services do you provide?
We cover a wide range of areas including strategic business planning, market research, financial management, operational movement, pitch deck creation, IP implementation, and much more.
Are there any specific regulations for business consultancy services in Canada?
No, there aren’t any specific regulations for business consultants in Canada but we have to adhere to the law of the land while helping you craft your perfect business plan. We always stick to industry-standards and government regulations, as applicable.
How can you help me in setting up my business in Canada with your consultancy services?
We can provide you with expert advice to help your business maximize efficiency, capitalize on opportunities, give in-depth market analysis, offer an ‘outside-in’ approach with specialized skills and insights based on your target Canadian market.
What is the typical cost of hiring you as a business consultant?
The costs vary depending on the scope of work involved. It is advisable to get in touch with us on info@matrixventurestudio.com or call us on +1(416) 565-8709. To discuss pricing upfront and get clarity on what services are included.
What is the minimum language requirement for the Startup Visa (SUV) Program?
You must prove your language proficiency in English or French by taking an approved language test, such as IELTS or CELPIP.
Are there any government fees associated with the Startup Visa (SUV) Program?
Yes, there is a government processing fee for each applicant and any accompanying family members. These fees can change depending on government policies. Thus, it is important to check the most recent fee schedule.
Are there any restrictions on the type of business I can start in Canada?
Your business idea must be in a sector that contributes to the Canadian economy and job market. Certain industries like sex work or illegal activities are not eligible.
Can I apply for Canadian citizenship after obtaining permanent residency (PR) through the SUV program?
Yes, you can apply for Canadian citizenship after meeting the PR requirements. You must have resided in Canada typically for ~1095 days within the last five years to do so.
What services does Matrix Venture Studio offer under business acquisition?
We offer wide-ranging services including market research, M&A advisory services, M&A due diligence, businesses for sale in Canada, and comprehensive business acquisition support.
How do you help in determining the value of a business in Canada?
We have a team of business acquisition experts who come with intense backgrounds in technology, finance, legal, and sales and marketing. We help you liaise with the experts and conduct in-depth market research to arrive at a value.
What are the things to consider while acquiring a business in Canada?
You must check the financial health, business liabilities, market position, compatibility with your existing operations, regulatory compliances, IP protection, vision and mission match.
How can I avail of your business acquisition services in Canada?
It is advisable to get in touch with us on info@matrixventurestudio.com or call us on +1(416) 565-8709 to discuss pricing upfront and get clarity on what acquisition support services are included.
What are Business Plans for Startup Visa Canada?
A business plan is a comprehensive document outlining your startup’s goals, strategies, and operational details. It serves as a roadmap for your business. It details how your business can achieve its objectives and offers a framework for day-to-day operations. Business plans are crucial documents for startups seeking funding or for established organizations that want to adapt to changing market conditions.
How do I write a business plan for a Startup in Canada?
Your Canada Startup Visa Business Plan must include: Executive summary, business model, market research, value proposition, operations and management team, marketing and sales strategy, financial projections, and exit strategy.
Why should I work with Matrix Venture Studio?
Our business plans align with what Canadian incubators, VCs, and IRCC expect from SUV applicants. We know what works. We combine strategy and storytelling with real numbers, thanks to our seasoned business plan and immigration business plan consultants and research team. No templates. No guesswork. We build your plan around your idea, your goals, and your unique business model.
What should I expect when I hire your services for my Startup Visa Business Plan?
Here’s what you will get when you hire us for your Startup Visa Business Plan. You’ll get a team of dedicated business plan writers who will give you a custom-written business plan. You will also get 40-50 slider pages, industry expertise, competitive pricing, three revisions, and professional graphic design services.
Can you sum up how you’ll go from idea to an investor-ready plan?
Yes, from a discovery call to the final review and guidance, our team hand-holds you. We get to understand your startup, your vision, and take you through the structure and flow, where we will map the key sections in the business plan. Our team digs deep into market trends, customer segments, and competitor benchmarks, giving your business plan credible and grounded data. Once we have that, we will draft compelling content and build 3–5 year financial projections that make sense, and make your idea look solid. In the end, what you get is a polished and professional business plan, and the tips on how to present it to the stakeholders.
What are four key points in a Pitch Deck?
Your pitch deck must contain these four key points.
– Your company’s mission
– Business model
– Market opportunity
– Competitive landscape
What is the main purpose of a pitch deck?
Your pitch deck is the primary communication vehicle for pitching your ideas, explaining the work you have done, and presenting the ask to potential investors. It is also a useful summary to present to other stakeholders, including partners, early-stage joiners, and potential employees.
What makes a perfect pitch deck?
The perfect pitch deck starts with an executive summary that talks about your business. Your executive summary should fit on one slide and include your logo, tagline, and contact information.
What is another name for a pitch deck?
Pitch Deck is also known as an investor’s deck. Other names are
– Investor presentation
– Startup presentation
– Funding deck
Sometimes variations of these terms are used to refer to certain kinds of pitches or certain kinds of audiences. For instance, pitch decks can be used to pitch for clients’ sponsorship or partners, too.
Why should you work with Matrix Venture Studio?
Because we are passionate and have an eye and strategy to dot the Is and cross the Ts required for a compelling investor-ready pitch deck. But that’s not all. Our team of pitch deck writers and specialists blends
– Business insight
– Investor psychology
– And design so your deck feels as solid as your idea
What are the two most common approaches to market validation?
The two most common approaches to market validation include
- Interviewing people in the target market, such as the buyer and user personas.
- Send out surveys to those personas.
What are the steps for successful market validation?
The steps for successful market validation include:
– Defining your target market
– Researching your market
– Creating a minimum viable product (MVP)
– Identifying key metrics
– Conducting customer interviews
– Conducting competitor analysis
– Launching a pilot test
– Gathering feedback
Why should you work with us for your Market Validation for the Canada SUV Program?
At Matrix Venture Studio, we just don’t run surveys – we get into depth with them. Our team treats each idea as if it were our own. We delve deeply into market research, asking the right questions and testing assumptions with real Canadian audiences.
Whether you are applying for the Canada Startup Visa or preparing to launch your business, the data we give you is the data you can use. We offer a perfect blend of empathy, insight, and execution, thus making us your go-to partner for market validation.
What is the difference between market validation and market size?
Though related, market validation and market size are distinct concepts. Market validation is the process of confirming whether there’s a genuine demand for a product or service in a specific market. Market size, on the other hand, refers to the total potential revenue or sales volume within a defined market. It’s a quantitative measure of the market’s opportunity.
What are the common mistakes to be avoided during the market validation process?
The most common mistakes during the market validation process include:
- Skipping market research
- Ignoring customer feedback
- Focusing on features instead of benefits
- Overlooking competitor analysis
- Relying on anecdotal evidence
- Failing to define the target market
- Underestimating market size
- Neglecting to test the market
What do you mean by financial modelling?
Financial modeling implies a numerical representation of some or all aspects of your startup’s operations. Financial models are used to estimate the valuation of a business or to compare companies to their industry competitors. Different models may produce variant results.
What are the four major components of financial modelling?
The four major components of financial modeling are
– Assumptions
– Financial statement analysis
– Valuation
– Sensitivity analysis
Assumptions involve making educated guesses about the future performance of a business. Your financial statements must include income statements, balance sheets, and cash flow statements.
Why should you approach us for your startup visa program’s financial modeling?
Our financial modeling is realistic, detailed, and tailored to your startup’s goals and funding stage. We will also work with you closely to build a custom financial models that align with your business model and product roadmap. These models will show a clear path to profitability or scale, highlight cost structures, funding needs, and ROI, and meet the expectations of Canadian accelerators and investors.
What is the main goal of financial modeling?
The main goal of financial modeling is to accurately project your startup’s future financial performance. Modeling can be useful for valuing companies, determining whether a company should raise capital or grow the business organically or through acquisitions.
What are the benefits of financial modeling?
Financial modeling allows your startup to assess its financial performance and make informed decisions regarding resource allocation, investment planning, and growth strategies. Financial models are used for your startup valuation, mergers and acquisitions, and investment analysis.
What is Product Development?
The creation and launch of products to meet customers’ needs is known as product development. The product development process includes stages such as ideation, marketing strategy, and commercialization. It is used for new product development (NPD), in this case, turning your startup ideas into usable and scalable products, and the improvement of existing products.
What is the product development process?
The product development process is the series of steps your startup will take to bring a new product to market. It involves the steps from initial idea to final launch, and even beyond with ongoing improvements. It’s a structured approach that ensures a product aligns with market needs and customer expectations. It is a crucial process for businesses to innovate, grow, and solve real-world problems.
What are the stages of the product development process?
The product development usually covers five crucial phases:
– Coming up with the concept
– Refining it through research and feedback
– Building a prototype
– Testing
– Finally launching
Each stage is meant to help shape your product that will work and help solve your customers’ problems.
Why should you choose Matrix Venture Studio for your product development process?
Because we are more than a development team. We are your strategic partner.
Matrix is more than a development team; we’re your strategic partner. Unlike traditional development shops, we understand startups from the inside out. From financial modeling to pitch coaching, we align your product with your overall business and immigration goals.
Because we’re involved in your full journey, from planning to pitch, our tech, design, and business advisory teams work together to build products that pass the test—technically, visually, and commercially.
Who can avail of the Matrix Product Development Services?
Here is a list of all the individuals who can avail of the Matrix Product Development Services.
– Entrepreneurs applying via the Canada Startup Visa (SUV) program
– Needing full support to turn an idea into a working MVP
– Seeking product, visa, and business advisory in one place
– Founders aiming for Canadian residency through investment
– Pitching to Canadian incubators, angels, or VCs.
What is Pitch Coaching in the Canada Startup Visa (SUV) Program?
Pitch coaching is a service that will help founders and entrepreneurs like yourself to refine their presentations to various stakeholders. In the Canada Startup Visa (SUV) Program, it plays a similar role, helping founders like yourself to refine their presentations to potential investors, incubators, or designated organizations (DOs). The coaching focuses on crafting a compelling narrative, mastering delivery, and handling tough questions, all aimed at securing the crucial Letter of Support needed for the SUV application.
What are Pitch Coaching Services?
Pitch coaching services help you improve your presentation skills, especially when you want to pitch ideas to investors or clients. These services may involve refining narratives, enhancing delivery, and building confidence in presenting business plans or proposals. Pitch coaching services aim to make pitches more impactful and persuasive, which leads to better outcomes in fundraising, sales, or securing resources.
Why should you choose Matrix Venture Studio for Pitch Coaching services?
In a world where attention spans are short and decisions are fast, a strong pitch can be a game-changer for you. At Matrix, we coach you to articulate your value proposition, market fit, and business vision without jargon or fluff. We help you build a persuasive narrative, refine your body language, and tailor your pitch to Canadian VCs, incubators, and the IRCC. In simple words, we at Matrix Venture Studio will offer tailored pitch coaching as part of our startup consulting and business advisory services.
What is the purpose, importance, and benefit of pitch coaching?
Here is the purpose, importance, and benefit of pitch coaching.
Pitch coaching is designed with the purpose to help entrepreneurs effectively communicate their business idea and secure a Letter of Support (LOS) from a designated organization (DO).
In the competitive SUV program, a strong pitch can be the deciding factor in securing the necessary support from a designated organization. (Importance)
Well-executed pitch coaching ensures entrepreneurs present their startup with clarity, confidence, and conviction, increasing their chances of obtaining the Letter of Support. (Benefits)
What are the benefits of Pitch Coaching?
Here are some of the benefits of Pitch Coaching
– Increased confidence and effectiveness in presenting.
– Improved ability to articulate value propositions and business ideas.
– Enhanced chances of securing funding, clients, or other desired outcomes.
– Stronger ability to handle challenging questions and objections.
– Overall improvement in communication and presentation skills.
What is end-to-end consulting in the startup visa program in Canada?
End-to-end consulting in Canada’s Startup Visa program means providing comprehensive support, from the initial business idea validation to the final visa issuance and even post-landing support in Canada. This includes helping with business plan development, securing designated organization endorsements, and navigating the application process.
Who needs end-to-end consulting?
Here is the list of individuals who will benefit from end-to-end consulting.
– Entrepreneurs applying via the Canada Startup Visa (SUV) program.
– Needing full support in applying for residency-by-investment.
– Seeking product, visa, and business advisory in one place.
– Pitching to Canadian incubators, angels, or VCs.
Why should you choose us?
Because, at Matrix, end-to-end consulting isn’t just a service, it’s a commitment. We help founders like yourself navigate the entire startup journey with hands-on support that’s practical, reliable, and always a step ahead. Founders like yourself choose us for our depth and consistency. We’re not a one-off service; we’re a long-term partner. Additionally, our team understands the stakes of starting up in a new country and the pressure that comes with immigration timelines. We don’t just advise—we act.
What type of business consultancy services do you provide?
We cover a wide range of areas including strategic business planning, market research, financial management, operational movement, pitch deck creation, IP implementation, and much more.
Are there any specific regulations for business consultancy services in Canada?
No, there aren’t any specific regulations for business consultants in Canada but we have to adhere to the law of the land while helping you craft your perfect business plan. We always stick to industry-standards and government regulations, as applicable.
How can you help me in setting up my business in Canada with your consultancy services?
We can provide you with expert advice to help your business maximize efficiency, capitalize on opportunities, give in-depth market analysis, offer an ‘outside-in’ approach with specialized skills and insights based on your target Canadian market.
What is the typical cost of hiring you as a business consultant?
The costs vary depending on the scope of work involved. It is advisable to get in touch with us on info@matrixventurestudio.com or call us on +1(416) 565-8709. To discuss pricing upfront and get clarity on what services are included.
What is the minimum language requirement for the Startup Visa (SUV) Program?
You must prove your language proficiency in English or French by taking an approved language test, such as IELTS or CELPIP.
Are there any government fees associated with the Startup Visa (SUV) Program?
Yes, there is a government processing fee for each applicant and any accompanying family members. These fees can change depending on government policies. Thus, it is important to check the most recent fee schedule.
Are there any restrictions on the type of business I can start in Canada?
Your business idea must be in a sector that contributes to the Canadian economy and job market. Certain industries like sex work or illegal activities are not eligible.
Can I apply for Canadian citizenship after obtaining permanent residency (PR) through the SUV program?
Yes, you can apply for Canadian citizenship after meeting the PR requirements. You must have resided in Canada typically for ~1095 days within the last five years to do so.
What services does Matrix Venture Studio offer under business acquisition?
We offer wide-ranging services including market research, M&A advisory services, M&A due diligence, businesses for sale in Canada, and comprehensive business acquisition support.
How do you help in determining the value of a business in Canada?
We have a team of business acquisition experts who come with intense backgrounds in technology, finance, legal, and sales and marketing. We help you liaise with the experts and conduct in-depth market research to arrive at a value.
What are the things to consider while acquiring a business in Canada?
You must check the financial health, business liabilities, market position, compatibility with your existing operations, regulatory compliances, IP protection, vision and mission match.
How can I avail of your business acquisition services in Canada?
It is advisable to get in touch with us on info@matrixventurestudio.com or call us on +1(416) 565-8709 to discuss pricing upfront and get clarity on what acquisition support services are included.
What are Business Plans for Startup Visa Canada?
A business plan is a comprehensive document outlining your startup’s goals, strategies, and operational details. It serves as a roadmap for your business. It details how your business can achieve its objectives and offers a framework for day-to-day operations. Business plans are crucial documents for startups seeking funding or for established organizations that want to adapt to changing market conditions.
How do I write a business plan for a Startup in Canada?
Your Canada Startup Visa Business Plan must include: Executive summary, business model, market research, value proposition, operations and management team, marketing and sales strategy, financial projections, and exit strategy.
Why should I work with Matrix Venture Studio?
Our business plans align with what Canadian incubators, VCs, and IRCC expect from SUV applicants. We know what works. We combine strategy and storytelling with real numbers, thanks to our seasoned business plan and immigration business plan consultants and research team. No templates. No guesswork. We build your plan around your idea, your goals, and your unique business model.
What should I expect when I hire your services for my Startup Visa Business Plan?
Here’s what you will get when you hire us for your Startup Visa Business Plan. You’ll get a team of dedicated business plan writers who will give you a custom-written business plan. You will also get 40-50 slider pages, industry expertise, competitive pricing, three revisions, and professional graphic design services.
Can you sum up how you’ll go from idea to an investor-ready plan?
Yes, from a discovery call to the final review and guidance, our team hand-holds you. We get to understand your startup, your vision, and take you through the structure and flow, where we will map the key sections in the business plan. Our team digs deep into market trends, customer segments, and competitor benchmarks, giving your business plan credible and grounded data. Once we have that, we will draft compelling content and build 3–5 year financial projections that make sense, and make your idea look solid. In the end, what you get is a polished and professional business plan, and the tips on how to present it to the stakeholders.
What are four key points in a Pitch Deck?
Your pitch deck must contain these four key points.
– Your company’s mission
– Business model
– Market opportunity
– Competitive landscape
What is the main purpose of a pitch deck?
Your pitch deck is the primary communication vehicle for pitching your ideas, explaining the work you have done, and presenting the ask to potential investors. It is also a useful summary to present to other stakeholders, including partners, early-stage joiners, and potential employees.
What makes a perfect pitch deck?
The perfect pitch deck starts with an executive summary that talks about your business. Your executive summary should fit on one slide and include your logo, tagline, and contact information.
What is another name for a pitch deck?
Pitch Deck is also known as an investor’s deck. Other names are
– Investor presentation
– Startup presentation
– Funding deck
Sometimes variations of these terms are used to refer to certain kinds of pitches or certain kinds of audiences. For instance, pitch decks can be used to pitch for clients’ sponsorship or partners, too.
Why should you work with Matrix Venture Studio?
Because we are passionate and have an eye and strategy to dot the Is and cross the Ts required for a compelling investor-ready pitch deck. But that’s not all. Our team of pitch deck writers and specialists blends
– Business insight
– Investor psychology
– And design so your deck feels as solid as your idea
What are the two most common approaches to market validation?
The two most common approaches to market validation include
- Interviewing people in the target market, such as the buyer and user personas.
- Send out surveys to those personas.
What are the steps for successful market validation?
The steps for successful market validation include:
– Defining your target market
– Researching your market
– Creating a minimum viable product (MVP)
– Identifying key metrics
– Conducting customer interviews
– Conducting competitor analysis
– Launching a pilot test
– Gathering feedback
Why should you work with us for your Market Validation for the Canada SUV Program?
At Matrix Venture Studio, we just don’t run surveys – we get into depth with them. Our team treats each idea as if it were our own. We delve deeply into market research, asking the right questions and testing assumptions with real Canadian audiences.
Whether you are applying for the Canada Startup Visa or preparing to launch your business, the data we give you is the data you can use. We offer a perfect blend of empathy, insight, and execution, thus making us your go-to partner for market validation.
What is the difference between market validation and market size?
Though related, market validation and market size are distinct concepts. Market validation is the process of confirming whether there’s a genuine demand for a product or service in a specific market. Market size, on the other hand, refers to the total potential revenue or sales volume within a defined market. It’s a quantitative measure of the market’s opportunity.
What are the common mistakes to be avoided during the market validation process?
The most common mistakes during the market validation process include:
- Skipping market research
- Ignoring customer feedback
- Focusing on features instead of benefits
- Overlooking competitor analysis
- Relying on anecdotal evidence
- Failing to define the target market
- Underestimating market size
- Neglecting to test the market
What do you mean by financial modelling?
Financial modeling implies a numerical representation of some or all aspects of your startup’s operations. Financial models are used to estimate the valuation of a business or to compare companies to their industry competitors. Different models may produce variant results.
What are the four major components of financial modelling?
The four major components of financial modeling are
– Assumptions
– Financial statement analysis
– Valuation
– Sensitivity analysis
Assumptions involve making educated guesses about the future performance of a business. Your financial statements must include income statements, balance sheets, and cash flow statements.
Why should you approach us for your startup visa program’s financial modeling?
Our financial modeling is realistic, detailed, and tailored to your startup’s goals and funding stage. We will also work with you closely to build a custom financial models that align with your business model and product roadmap. These models will show a clear path to profitability or scale, highlight cost structures, funding needs, and ROI, and meet the expectations of Canadian accelerators and investors.
What is the main goal of financial modeling?
The main goal of financial modeling is to accurately project your startup’s future financial performance. Modeling can be useful for valuing companies, determining whether a company should raise capital or grow the business organically or through acquisitions.
What are the benefits of financial modeling?
Financial modeling allows your startup to assess its financial performance and make informed decisions regarding resource allocation, investment planning, and growth strategies. Financial models are used for your startup valuation, mergers and acquisitions, and investment analysis.
What is Product Development?
The creation and launch of products to meet customers’ needs is known as product development. The product development process includes stages such as ideation, marketing strategy, and commercialization. It is used for new product development (NPD), in this case, turning your startup ideas into usable and scalable products, and the improvement of existing products.
What is the product development process?
The product development process is the series of steps your startup will take to bring a new product to market. It involves the steps from initial idea to final launch, and even beyond with ongoing improvements. It’s a structured approach that ensures a product aligns with market needs and customer expectations. It is a crucial process for businesses to innovate, grow, and solve real-world problems.
What are the stages of the product development process?
The product development usually covers five crucial phases:
– Coming up with the concept
– Refining it through research and feedback
– Building a prototype
– Testing
– Finally launching
Each stage is meant to help shape your product that will work and help solve your customers’ problems.
Why should you choose Matrix Venture Studio for your product development process?
Because we are more than a development team. We are your strategic partner.
Matrix is more than a development team; we’re your strategic partner. Unlike traditional development shops, we understand startups from the inside out. From financial modeling to pitch coaching, we align your product with your overall business and immigration goals.
Because we’re involved in your full journey, from planning to pitch, our tech, design, and business advisory teams work together to build products that pass the test—technically, visually, and commercially.
Who can avail of the Matrix Product Development Services?
Here is a list of all the individuals who can avail of the Matrix Product Development Services.
– Entrepreneurs applying via the Canada Startup Visa (SUV) program
– Needing full support to turn an idea into a working MVP
– Seeking product, visa, and business advisory in one place
– Founders aiming for Canadian residency through investment
– Pitching to Canadian incubators, angels, or VCs.
What is Pitch Coaching in the Canada Startup Visa (SUV) Program?
Pitch coaching is a service that will help founders and entrepreneurs like yourself to refine their presentations to various stakeholders. In the Canada Startup Visa (SUV) Program, it plays a similar role, helping founders like yourself to refine their presentations to potential investors, incubators, or designated organizations (DOs). The coaching focuses on crafting a compelling narrative, mastering delivery, and handling tough questions, all aimed at securing the crucial Letter of Support needed for the SUV application.
What are Pitch Coaching Services?
Pitch coaching services help you improve your presentation skills, especially when you want to pitch ideas to investors or clients. These services may involve refining narratives, enhancing delivery, and building confidence in presenting business plans or proposals. Pitch coaching services aim to make pitches more impactful and persuasive, which leads to better outcomes in fundraising, sales, or securing resources.
Why should you choose Matrix Venture Studio for Pitch Coaching services?
In a world where attention spans are short and decisions are fast, a strong pitch can be a game-changer for you. At Matrix, we coach you to articulate your value proposition, market fit, and business vision without jargon or fluff. We help you build a persuasive narrative, refine your body language, and tailor your pitch to Canadian VCs, incubators, and the IRCC. In simple words, we at Matrix Venture Studio will offer tailored pitch coaching as part of our startup consulting and business advisory services.
What is the purpose, importance, and benefit of pitch coaching?
Here is the purpose, importance, and benefit of pitch coaching.
Pitch coaching is designed with the purpose to help entrepreneurs effectively communicate their business idea and secure a Letter of Support (LOS) from a designated organization (DO).
In the competitive SUV program, a strong pitch can be the deciding factor in securing the necessary support from a designated organization. (Importance)
Well-executed pitch coaching ensures entrepreneurs present their startup with clarity, confidence, and conviction, increasing their chances of obtaining the Letter of Support. (Benefits)
What are the benefits of Pitch Coaching?
Here are some of the benefits of Pitch Coaching
– Increased confidence and effectiveness in presenting.
– Improved ability to articulate value propositions and business ideas.
– Enhanced chances of securing funding, clients, or other desired outcomes.
– Stronger ability to handle challenging questions and objections.
– Overall improvement in communication and presentation skills.
What is end-to-end consulting in the startup visa program in Canada?
End-to-end consulting in Canada’s Startup Visa program means providing comprehensive support, from the initial business idea validation to the final visa issuance and even post-landing support in Canada. This includes helping with business plan development, securing designated organization endorsements, and navigating the application process.
Who needs end-to-end consulting?
Here is the list of individuals who will benefit from end-to-end consulting.
– Entrepreneurs applying via the Canada Startup Visa (SUV) program.
– Needing full support in applying for residency-by-investment.
– Seeking product, visa, and business advisory in one place.
– Pitching to Canadian incubators, angels, or VCs.
Why should you choose us?
Because, at Matrix, end-to-end consulting isn’t just a service, it’s a commitment. We help founders like yourself navigate the entire startup journey with hands-on support that’s practical, reliable, and always a step ahead. Founders like yourself choose us for our depth and consistency. We’re not a one-off service; we’re a long-term partner. Additionally, our team understands the stakes of starting up in a new country and the pressure that comes with immigration timelines. We don’t just advise—we act.
Can my co-founder or team attend?
Only the CEO joins group sessions and the Founder Slack channel.
However:
- Co-founders may attend 1:1 sessions with advance permission.
- All group sessions are recorded, and you’re encouraged to share them with your team so they’re aligned.
I'm not actively raising yet. Should I still apply?
Yes – especially if you’re planning to raise within the next 6 months.
Many founders wait too long to prepare. By starting before your round officially opens, you’ll sharpen your materials and narrative, reduce fundraising friction, and approach investors with confidence and clarity.
I’m based outside of Canada. Can I apply?
Yes, as long as your company has an established Canadian presence (e.g., a registered Canadian entity, or a team in Canada).
We’ve successfully worked with founders from around the world who meet this requirement.
How many founders will be in the cohort?
Each cohort is limited to 10 founders. This ensures every participant gets personalized strategy, tailored feedback, and ongoing 1:1 support throughout the 12 weeks.
Will I meet investors?
Yes. You’ll gain access to:
- Weekly investor guest sessions (beginning a few weeks in)
- Live pitch feedback
- Warm intros to aligned investors in our network once you’re ready
Our investor list is always growing, and we help ensure you’re speaking to the right people at the right time.
Do you provide legal/funding templates?
Yes. You’ll receive editable templates and examples for:
- Convertible note
- Preferred equity
- Revenue-share terms
- Example term sheets
These templates have helped founders save $10K+ in legal fees.
Do you take equity?
Not at this time. The program fee allows you to access deep expertise and an investor network without giving up a piece of your cap table.
What is the cost?
We charge a program fee to cover the time, resources, and support you’ll receive.
- Early bird discounts are available for accepted founders
- Partial scholarships are offered on a case-by-case basis
- The program is less dilutive than most accelerators and structured to give you maximum ROI
Details will be shared during your interview.
Are there perks?
Yes — accepted founders receive $50,000+ in startup perks and credits from top-tier platforms like:
- IBM
- AirTable
- Docusign
- Zendesk
- Typeform
- Foundersuite …and more
What are my chances of getting in?
We receive a high volume of interest and only admit under 10 founders per cohort. Admission is by application and interview.
While we’ve already spoken with many strong candidates, we expect to accept around 5% of applicants.
How can I get the most out of the program?
The founders who get the most out of the program:
- Treat the raise as their #1 priority
- Apply early and start preparing immediately
- Attend sessions live and engage with peers
- Take feedback seriously and implement fast
- Schedule investor meetings throughout the program
This isn’t just learning, it’s execution.
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everything about the Startup Visa Program, immigration in Canada, and other services.
everything about the Startup Visa Program, immigration in Canada, and other services.